The Christmas holiday season is just around the corner, and as a business owner, you know that this time of year is crucial for your sales and revenue. With the pandemic still affecting the way we live

As the days grow shorter and the temperatures drop, consumer behaviour undergoes a noticeable shift – more people shop during the winter months. Understanding the reasons behind this seasonal surge can help businesses capitalise on increased demand

1. Define your target audience and their preferences: Identify your target audience, and understand their interests, preferences, and behavior. It will help you create content that resonates with them. 2. Keep it consistent: Be consistent with your

Christmas is less than 100 days away! That means that now is the time to think about getting your website ready for Christmas shoppers. If you’re a business owner who wants to make the most of the

Sometimes, even the most mundane objects take on significance. In this tale, a seemingly innocuous packet of Smints takes on new meaning as it becomes a symbol of a friendship that crumbled, and the lessons it imparts about perceptions

Have you noticed more selfies cropping up on your LinkedIn feed of late? It seems that LinkedIn is becoming the new Facebook, with more people willing to share a little of their personal life and selfies taken

When it comes to creating a website, there are two primary options available: using a content management system (CMS) such as WordPress or coding in HTML (Hypertext Markup Language). While both options have their advantages and disadvantages,

In recent years, TikTok has evolved from a fun app for viral dance videos into a powerful platform for businesses to engage with consumers and build brand loyalty. With its unique features and growing user base, TikTok

It was a tough week last week, with personal and family issues coming to the fore at the Arctic Bee office. Both Luke I respectively took a little time out, albeit for very different reasons. However, as

During the first twenty-four hours of Threads being released there have been over 50 million downloads, and so far it’s looking good. There are 450 million monthly users on Twitter, so Threads has a way to go